Hyper-Local Precision

Local SERP Tracking down to the Zip Code

See exactly what your local customers see. Monitor Google Map Packs, organic local listings, and mobile results with 100% accuracy across 107,000+ locations.

Zip-Code Level
Map Pack Tracking
Any Language

Track rankings across every platform

Monitor your visibility on traditional search engines and emerging AI platforms — all from one dashboard.

6 search enginesacross 190+ countries
6 AI platformswith citation tracking
Sentiment & share of voicefor AI results
Search Engines
Google
Bing
YouTube
Yahoo
DuckDuckGo
Google Places
AI Platforms
ChatGPT
Claude
Gemini
Perplexity
AI Mode
AI Overview

Trusted by modern teams

Local Intelligence

Dominate the
Local Pack

Track your performance in the Google 3-Pack (Map Pack). We leverage 50,000+ localized access points to give you the most accurate view of your local SEO performance.

  • Track Local Pack rankings accurately
  • Identify Maps visibility gaps
  • Automated localized reporting
Local Pack Results
Main St Coffee
#1
(428)
The Grind
#2
Daily Brew
#3

107,000+ Locations
at Your Fingertips

Whether you're tracking a single coffee shop or a franchise with thousands of locations, get precise ranking data for every specific street, city, or zip code.

Precision Levels107,000+ locations
GlobalWorldwide
190+ countries
CountryUnited States
190+
StateCalifornia
5,000+
CitySan Francisco
50,000+
Zip Code94105
107,000+

Organic vs. Places

Don't mix up your data. We separate your Organic rankings from your Google Places (GMB) rankings so you can measure the success of each strategy independently.

Smart Segmentation

Instantly filter through massive datasets. Create dynamic segments based on performance, volume, or tags.

Active FiltersClear all
Search Volumeis greater than100
Rankis less than10
1,247 keywords match

Campaign Correlation

Visualize the impact of your work. Correlate site changes and updates directly with ranking improvements.

151020
30d ago20d10dToday
Avg. Position

Complete Local Visibility

From mobile devices in Tokyo to desktops in New York, see how your local business appears to real users everywhere.

Mobile Rank Tracker

Our rank tracker monitors rankings across Desktop, Mobile, and Tablet devices accurately.

Local Rank Tracker

Track local rankings from 190,000+ locations with zip-code level precision.

SERP Feature Tracking

Track Featured Snippets, Knowledge Panels, and Local Packs with precision.

SERP Record
Archive: Nov 14, 2024
1
+ Feature Snippet
2
3
- Rank Drop
Local Volatility

Track Local
Algorithm Updates

Local search is volatile. Keep a historical record of your map pack rankings to understand how Google updates impact your local visibility over time.

Full SERP Archives

We store the raw HTML and parsed results for every check.

Pixel-perfect Comparisons

Compare snapshots side-by-side to spot layout shifts.

Built-in SEO Agent

Go beyond tracking. The SEO agent turns your ranking data into automated actions.

Auto-detect ranking drops

Get alerted when keywords drop and see which competitors moved up.

Competitor gap analysis

Automatically identify content gaps and keyword opportunities.

Automated optimizations

Generate meta descriptions, suggest internal links, and draft content briefs.

Your data, connected

Import from your existing tools, enrich with ranking data, and export to any reporting platform.

  • Two-way sync with Google products
  • CSV bulk import and export
  • Webhook alerts for real-time notifications
Search Console
Import clicks, impressions, and CTR data
Google Analytics
Correlate traffic with ranking changes
Looker Studio
Push live data to custom dashboards
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REST API
Full programmatic access to all data
Report Builder
Drop widget here
Keyword Rankings
Save & Send
Client Reporting

Automated
Local Reports

Prove your value to local clients. Schedule automated reports that show exactly how their business is dominating their specific neighborhood or city.

  • Instant Export — download any view as PDF, CSV, or HTML
  • Client Portals — give clients their own login to view live data

Built for every stage of growth

Whether you're a lean startup or a global organization, Nightwatch adapts to your scale.

A

For Agencies

Manage hundreds of clients through a UX-friendly UI. Unlimited users, white-label reports, and client portals included.

Client Management
1M+ Keywords

For Enterprises

The source of truth for organizational growth. Blazing fast performance for millions of keywords with custom API access.

Scale Infrastructure
+124%

Small Business

Scale up your operations without the overhead. Save time with AI-driven insights and automated agentic flows.

Accelerate Growth

Frequently Asked Questions

Common questions about our capabilities.

We track down to the zip-code level using a network of verified local proxies, ensuring you see exactly what a user in that specific neighborhood sees.
Yes, we track both organic local listings and the Google 3-Pack (Map Pack) separately, giving you full visibility into your local SEO.
Yes, you can track rankings for the same keyword across unlimited different locations to monitor franchise or multi-location performance.
Yes, we support tracking in all languages supported by Google, ensuring you can monitor local SEO globally.

See the whole picture. Start free.

Join 10,000+ SEO teams using Nightwatch to unify rank tracking and AI visibility into one search intelligence platform.

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